Privacy Policy

1. Introduction

ukbettingarena ("we," "us," or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains what information we collect when you use our website, how we use it, and what choices you have. By visiting or using ukbettingarena, you agree to the practices described here.

2. Information We Collect

We may collect information in the following ways:

• Personal Data: details you choose to provide via our contact forms (for example, your name, email address, and message).
• Usage Data: basic technical data such as IP address (or approximate location derived from it), browser type, device information, pages viewed, and referring/exit pages.
• Cookies & Similar Technologies: small files used to remember preferences and help us understand how the site is used.
• Analytics Data: aggregated statistics about traffic and user behaviour (for example, which pages are most visited).

3. How We Use Your Information

We use the information we collect to:

• Provide, operate, and maintain the website
• Improve site performance, content quality, and user experience
• Respond to your messages and support requests
• Measure and understand traffic, trends, and content performance
• Monitor and prevent fraud, abuse, and technical issues
• Comply with legal and regulatory obligations

4. Cookies and Tracking Technologies

We use cookies and similar technologies to run the website, remember preferences, and understand how visitors interact with our pages. You can control cookies through your browser settings. If you block cookies, some parts of the website may not work as intended.

5. Third-Party Websites and Services

Our website may contain links to third-party websites, including UKGC-licensed bookmakers, betting apps, and related services. If you click a third-party link, you will be taken to a site governed by its own privacy policy. We are not responsible for the privacy practices of external sites, and we encourage you to read their policies before providing personal information.

6. Affiliate Tracking and Advertising

ukbettingarena is a betting comparison and affiliate website. Some links on our site are “affiliate links.” When you click these links, a tracking identifier (often via cookies or a similar technology) may be used to record that the click came from us. This helps us measure referrals and may result in a commission if you sign up or make a qualifying action with a bookmaker. This tracking typically uses standard web data (such as device, browser, and click timestamp) and is not intended to identify you directly.

7. Data Security

We use reasonable technical and organisational measures to protect the information we process. However, no internet transmission or storage system is completely secure. While we work to protect your data, we cannot guarantee absolute security.

8. Your Rights (UK GDPR / GDPR)

If you are located in the UK or European Economic Area (EEA), you may have rights under data protection laws, including:

• Right to access your personal data
• Right to correct inaccurate or incomplete data
• Right to request deletion (in certain situations)
• Right to restrict or object to certain processing
• Right to data portability (where applicable)
• Right to withdraw consent (where we rely on consent)

To exercise these rights, contact us using the details in section 11.

9. Children's Privacy

ukbettingarena is intended for adults aged 18+. We do not knowingly collect personal data from anyone under 18. If you believe a child has provided personal information to us, please contact us and we will take steps to remove it.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will post the updated version on this page and change the “Last updated” date. We recommend checking this page periodically.

11. Contact Us

If you have questions about this Privacy Policy or how we handle your data, contact us at: privacy@ukbettingarena.com